Use cases/Ad spend reports

Ad spend reports your finance team will thank you for.

What was charged to the card, what it paid for and the VAT on it. By month, week or year, for Meta and Google, without anyone downloading invoices.

Part of Metrcs: ads, website, search, email and Instagram on one login. Flow Digital clients can log in now.

Spending report in Metrcs showing ads cost before VAT, VAT and total charged for the month
Sound familiar?

Where it usually goes wrong.

Invoices don’t line up with the monthMeta charges whenever spend reaches a threshold, so one invoice can cover days from the month before.
Someone exports invoices every monthDownloading, renaming and adding up invoices is a recurring job nobody wants.
Failed payments pause ads quietlyA declined card can stop campaigns for days before anyone notices.
What you see in Metrcs

One page. Updated every morning.

Paid by dateEvery charge on a chart, split into ad cost and VAT.
Every invoice listedDate, invoice number, payment method, subtotal, VAT and total.
Failed payments kept apartDeclined charges shown on their own, so the totals stay right.
Cost by campaignWhere the money went, by month, week or year, with a prediction for month end.
A month of charges, split into ad cost and VAT.
A month of charges, split into ad cost and VAT. Demo account with made-up numbers.
All in one place

And that’s only one page of Metrcs.

The rest of your marketing sits right next to it, on the same login, refreshed every morning. No more jumping between six tools before a meeting.

Metrcs Agency view

See every client’s spend against budget, where each month will land and which campaigns stopped delivering, then open any client in one click.

See how it works →
Metrcs Google Ads reporting

Spend, clicks, cost per click and the keywords doing the work, on one page that updates every morning. No logging in to Google Ads and no exporting to spreadsheets.

See how it works →
Metrcs Meta ads reporting

Spend, results and cost per result for every Facebook and Instagram campaign, with this month’s spend tracked against budget. Updated before you start work.

See how it works →
Metrcs Website analytics

Users, sessions, enquiries and where they came from, laid out on one page. Plus twelve months of traffic, so you see the trend and not only this week.

See how it works →
Metrcs SEO reporting

Clicks, impressions and average position from Google Search Console, with the exact search terms that bring people to your site.

See how it works →
Metrcs Email reporting

Every email campaign with its recipients, open rate, click rate and unsubscribes, sitting next to your ads and website numbers.

See how it works →
Metrcs Instagram reporting

Every post and reel on a calendar, with likes, comments and which ones you boosted. See what content works and how often you actually post.

See how it works →
Metrcs Weekly marketing reports

Every week Metrcs saves a snapshot of your numbers with what’s working, what’s slipping and a ranked list of what to do next. Open it in the meeting and go.

See how it works →
Metrcs Ad spend reports

What was charged to the card, what it paid for and the VAT on it. By month, week or year, for Meta and Google, without anyone downloading invoices.

Metrcs Agency view

See every client’s spend against budget, where each month will land and which campaigns stopped delivering, then open any client in one click.

See how it works →
Metrcs Google Ads reporting

Spend, clicks, cost per click and the keywords doing the work, on one page that updates every morning. No logging in to Google Ads and no exporting to spreadsheets.

See how it works →
Metrcs Meta ads reporting

Spend, results and cost per result for every Facebook and Instagram campaign, with this month’s spend tracked against budget. Updated before you start work.

See how it works →
Metrcs Website analytics

Users, sessions, enquiries and where they came from, laid out on one page. Plus twelve months of traffic, so you see the trend and not only this week.

See how it works →
Metrcs SEO reporting

Clicks, impressions and average position from Google Search Console, with the exact search terms that bring people to your site.

See how it works →
Metrcs Email reporting

Every email campaign with its recipients, open rate, click rate and unsubscribes, sitting next to your ads and website numbers.

See how it works →
Metrcs Instagram reporting

Every post and reel on a calendar, with likes, comments and which ones you boosted. See what content works and how often you actually post.

See how it works →
Metrcs Weekly marketing reports

Every week Metrcs saves a snapshot of your numbers with what’s working, what’s slipping and a ranked list of what to do next. Open it in the meeting and go.

See how it works →
Metrcs Ad spend reports

What was charged to the card, what it paid for and the VAT on it. By month, week or year, for Meta and Google, without anyone downloading invoices.

Launching soon

Metrcs is launching soon.

We’re running Metrcs with Flow Digital clients first. Join the waitlist and you’ll be among the first to hear when it opens to everyone.

Join the waitlist Takes 30 seconds. Already a client? Log in